Adidas called on the charisma of Manchester United midfielder and international French player, Paul Pogba for its advertising stunt for the promotion of its newest boots. The black and white video stars Paul Pogba in full extravaganza where he explains that no one can be like him.
The ad uses a voice over of a younger football player mocking Pogba’s promotion campaigns or his much-discussed about social media activities. The ad concludes on Paul Pogba stating ‘You Be You’, a powerful message sent out to the thousands of football players who look up to him and other football stars.
Not sure if you need the £229.95 boots to be yourself.